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Tips and Tricks for Effective Real Estate Marketing

Looking for some eye-catching ideas to build a real estate marketing strategy? You are on the right page!


The real estate market has been fluctuating since past decade. According to the latest research, 2016 was predicted to be an intense promising year in the history of Pakistan’s real estate market in a profitable manner.


In 2015, there is an increase of 15 to 20% in investment in residential as well as in commercial properties despite heavy taxes. Professionals were assured that this trend will also boost up the investment in 2016 due to increase interest of investors, customer reliability, and enhanced government’s policies.


The competition in this field is getting scrappy, so everyone in the field needs online and offline professional marketing skills to set themselves out of the box. So that real estate agents are in need of to show their online availability for buyers and sellers to get success in the field.


Buyers do a lot of homework before investing in the property before contacting with professionals. But real estate agents are still essential for buyers or sellers in investment procedure. A recent study from National Association of Realtors showed that in this digital era, most people use internet for investment purpose.


Following are 5 best tips for realtors who want to be in the real estate marketing game.


Make Yourself Active On Social Networks

The very first tip to get on top of the list is to get active on social media. First things first, you have to make an account on all big social networks like Facebook, Twitter, Google plus, Instagram, Linkedin, Pinterest etc.

Stay connected with people, share some good stuff & recent news about the property and promote it by sharing it on different leading property portals.


Keep An Eye On Competitors

Make yourself up to date about what other agents are doing in surroundings. How can they promote their business online? How they use digital marketing to win the game? Take a serious note on that and avoid those errors which are disturbing the business and overtake them.

Create a Mobile App

Recent researchers say that most people use their mobiles for their online availability. You will become dominant in the game if you have a mobile app. As people spend their plenty of time in using their phones, so if you have a mobile app then it is easy for a consumer to review your listings by just clicking few buttons.


Create Hype For Your Property

To create hype for your property you should know about the latest market trends. The best way is to put coming soon symbols and campaigns about the upcoming properties in the market. This will make people curious and build interest for those who are looking for property in the market. Once you create hype, amazing response you will get after.

Promote Yourself On ilaan.com

Last but not the least trick you can do with your business is to promote yourself or make yourself active on different online property portals.


In Pakistan, go for ilaan.com (the leading Pakistan’s property portal) first and register yourself there.

ilaan.com facilitates moderate and expensive houses according to the demands of the customers.

Real estate agents also promote their businesses by getting its services.

  • One of the facilities given by ilaan.com is premium products i.e. floor plan and 3D model of properties.

  • The other one is standard products and it is available for everyone.

Services

Buying your dream house Selling a property Renting (single/double storey)

Property Type

Residential property Commercial property Be a partner of ilaan.com by visiting: http://www.ilaan.com and make your dream come true by finding your dream house.

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